Key Takeaway
Justin, as CIO of du, will lead the company’s IT strategy, focusing on digital innovation across all business layers. His responsibilities include driving cloud transformation, automation, cybersecurity, and AI analytics to enhance agility and customer value. With telecoms evolving into tech service providers, du’s strategy emphasizes strong technology governance and advanced IT practices. Justin’s expertise will help shape a data-driven operational model, fostering smarter decision-making and personalized services. He aims to build digital talent and operational agility while prioritizing a customer-first mindset, ensuring technology initiatives yield sustainable business outcomes and support du’s growth in the digital market.
As CIO, Justin will manage du’s information technology strategy, architecture, and operational performance, focusing on integrating digital innovation throughout the business.
His role will encompass guiding initiatives related to cloud transformation, automation, cybersecurity, and AI-driven analytics—technologies that support du’s goals of enhancing agility, efficiency, and customer value.
As telecoms evolve into technology service providers, du’s transformation strategy relies on strong technology governance and next-generation IT practices.
Justin’s expertise in digital infrastructure will be crucial in shaping du’s data-driven operational model, facilitating smarter decision-making and more personalized digital services for customers.
By merging his international perspective with du’s vibrant local market position, Justin is expected to bolster the company’s ability for rapid innovation and technological resilience—two essential factors in today’s fast-changing digital economy.
Uniting people, purpose and technology
As du undergoes transformation, Justin will also prioritize developing digital talent and operational agility within the organization.
By enhancing IT governance and fostering cross-functional collaboration, his leadership will ensure that technology initiatives yield sustainable business outcomes.
Central to this effort will be nurturing a “customer-first” mindset in du’s technology strategy, emphasizing secure, reliable, and seamless digital experiences for both individuals and enterprises.
Speaking at GITEX last year, du’s CEO Fahad Al Hassawi stated: “The emphasis on innovation, customer-centricity, and sustainable growth underscores du’s commitment to not only lead in the digital market but also to achieve significant growth.
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